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We Help Companies Build
Predictable Pipeline

Our SDR-as-a-Service model combines AI-enabled SDR teams with 10+ layers of support functions, 28+ data sources and a full GTM tech stack so our clients can focus on selling.

John Smith
CISO, TechCorp
Sarah Johnson
Security Director
Live
Mike Wilson
IT Manager
Lisa Chen
VP Security
AI
connecting...
Live Call
Live Call
Hi Sarah! We help cybersecurity companies scale. How's sales going?
Struggling to reach CISOs and security directors.
We 3x demo bookings. Quick demo next week?

Calendar - Oct 15, 2025

10am
Busy
11am
Busy
12pm
Meeting Booked
1pm
2pm
Initial Meeting - Oct 15, 12pm

Sales Opportunity

Contact:
Sarah Johnson
Meeting Date: Oct 15, 2025
Value:
$50,000
Stage: Qualified Lead
Deal Closed! $50,000 Won
Oct
$190K
Nov
$220K
Dec
$260K
Target
The Pipeline Group

Trusted by 125+ companies

See Why Leading Companies Are Making The Switch

Compare what you get with TPG versus traditional outsourced SDR providers

Other Outsourced Companies
What You Get With TPG

Basic appointment setting

Full-funnel SDR-as-a-Service solution

Limited data sources

Access to 28+ validated data sources

No buyer intent modeling

Sophisticated propensity modeling with 1000+ signals

Quantity focused KPIs

Opportunity ROI focused KPIs

Limited visibility into performance

Real-time Control Plane dashboard

No talent acquisition path

Temp-to-perm flexibility for top performers

Legacy technology

Industry-leading Agentic AI roadmap

TPG was founded to solve the hidden cost problem in the pipeline generation industry.

Visible: $80K
Hidden Infrastructure: $220K
Hidden = 2.75× Visible
True Total Cost $300K

MANAGEMENT

$95K/year

Dedicated Manager + Ops Support

$80K+ manager salary
Operations overhead
Performance tracking

DATA & TOOLS

$25K/year

Lead databases + enrichment tools

Multiple data subscriptions
Contact verification
CRM licensing

VOICE SYSTEMS

$15K/year

Dialer + phone infrastructure

Auto-dialer licensing
Phone lines
Call recording

TECH STACK

$20K/year

Integration + automation tools

CRM integration
Workflow automation
Reporting systems

CONTENT CREATION

$18K/year

Messaging + script development

Email template creation
Call script writing
A/B testing

COMPLIANCE

$12K/year

Legal + regulatory requirements

TCPA compliance
Legal review
Training programs

BACKUP & RISK

$35K/year

Coverage for sick days, turnover

Replacement costs
Training new hires
Performance gaps

With TPG, You Get Everything

All infrastructure, management, and support included. One transparent price.

All-Inclusive

Everything covered under one roof

Transparent

No hidden fees or surprise costs

Proven

Dedicated team with built-in redundancy

See Our Process

Bloomberg Terminal-Style Reporting

Visibility You've Never Seen Before

Real-time dashboards with infinite drill-down capabilities. Every interaction, every touchpoint, every conversion tracked and visualized with institutional-grade precision.

From 30,000-foot pipeline overviews to granular activity tracking—click any metric to expose the underlying data streams, attribution models, and performance indicators.

Complete transparency. Every dollar tracked. Every decision data-driven.

Executive Overview

Total Pipeline
$12.4M
↑ 12.4%
Avg Deal Size
$284K
↑ 8.3%
Win Rate
42.8%
↑ 4.2%
Avg Sales Cycle
38 days
↓ 8 days
Pipeline by Stage
Discovery
$3.8M
Qualification
$3.4M
Proposal
$2.9M
Negotiation
$2.3M
Top Opportunities
Acme Corp
Negotiation
$450K
TechStart
Proposal
$380K
SecureNet
Qualification
$295K

Lead Disposition

Qualified
48.2%
1,372 leads
Nurturing
32.4%
922 leads
Disqualified
14.8%
421 leads
Unresponsive
4.6%
131 leads
Lead Status Distribution
Qualified 48%
Nurturing 32%
Disqualified 15%
Unresponsive 5%
Lead Quality Score
ICP Match 94
Engagement 87
Intent Signals 82
Budget Fit 78

Pipeline Health

Response Time
< 2 hrs
Excellent
Stage Velocity
6.8 days
Excellent
Data Complete
96%
Strong
Stale Leads
8%
Good
Stage Conversion Rates
Lead → Qualified 72%
Qualified → Proposal 58%
Proposal → Negotiation 68%
Negotiation → Close 54%

Performance Summary

Monthly Quota
$3.2M
Target
Forecast
$3.4M
Target
Booked Revenue
$2.8M
Target
At Risk
$280K
Target
Team Performance vs Targets
Enterprise Sales 106% ($3.2M)
Mid-Market 98% ($1.8M)
SMB 92% ($950K)
Channel Partners 88% ($720K)

Don't just take our word for it

Hear what our customers have to say about their experiences working with The Pipeline Group.

"Without TPG we wouldn't have half the pipeline that we do. We do 10 calls a day through TPG, and we could not build a business without that."

5-2

Jeff Scheidel

COO @ authID

"TPG have opened so many doors for us, we've been speaking with multiple Fortune 500 companies."

4-2

Girish Nair

Head of Sales @ Pixee

"We have a dedicated outbound caller who has a cybersecurity background. We're getting anywhere from two to four qualified leads every week."

3-3

Steven Garrido

VP @ PRE Security

"TPG were able to not only reduce the complexities of the BDR strategy, but they were also able to reduce our sales cycle time by implementing their processes."

2-3

Alex Bagwell

CRO @ Industrial Defender

"TPG's propensity model data is enlightening to your whole equation. You think you know your TAM, you think you know your ICP, then the data comes in and it really challenges your narrative."

1-2

Rudy Cifolelli

VP @ Ontinue

"Having worked with 3 or 4 other external and internal BDR companies the real difference with TPG was in the results, the quality of the relationships and how constant and consistent communication is."

Simple Professional LinkedIn Profile Picture

Maria Crawford

CMO @ BackBox

Ready to see why companies are making the switch?

Join 125+ companies that have transformed their go-to-market operations with TPG's proven approach.

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