You’ve probably already spoken to your next customer. While most teams are chasing the next new lead, your next deal might be:
Too many go-to-market teams are so caught up with running new motions, chasing yesterday’s inbound leads and tracking towards loose metrics. This short memory and constant motion is often the biggest obstacle to strategic growth. At TPG we work with our customers to show them that the real growth lever isn’t more leads—it’s smarter activation of the ones you already have.
Our customers all fall into a similar bucket; we work with hundreds of growth-stage companies who consistently find closed-won revenue hiding in old market leads and closed-lost records.
These are prospects who:
With the right approach, these leads convert faster, cost less to engage, and show more willingness to engage because they’re already familiar with your brand.
Ask most sales reps, leaders, and marketing teams: they already know there’s gold here. Why doesn’t every organisation do this? Sales reps move on. Marketing is busy with the next campaign. CRM hygiene slips and these get buried.
To action these leads, we have to know where to look—and how to re-engage these leads without sounding like a broken record.
Our customers trust us because we find real pipeline—and real revenue—already sitting inside their systems.
Your best pipeline might already be in your CRM, let’s find it together.
Speak to us today about how we can help you find and close more deals