Speed to Market
Live in 30 days, not the months it takes to recruit, ramp, and manage a team.
Capital Efficiency
Every dollar goes to pipeline, not overhead, tooling, and attrition.
No Added Headcount
Expand coverage without adding fixed cost or management layers.
Board-Ready Visibility
Real-time pipeline data your founders and partners can act on.
Recruiting, onboarding, and ramping SDRs delays pipeline by quarters, not weeks.
Without experienced leadership, outbound becomes another job for an already stretched team.
Dialers, sequencing, and data subscriptions quietly inflate cost per meeting.
Testing a region usually means committing to hires and infrastructure before you know it will work.
We score your market before the first call.
Experienced reps, trained on your product.
Your stack, connected and tracked.
Pipeline reporting from day one in TPG Terminal.
Venture-backed companies usually weigh three paths to outbound pipeline. Here is how they compare.
| Internal SDR Team | EXTERNAL AGENCY | TPG | |
|---|---|---|---|
| Time to pipeline |
Months of recruiting and ramp
|
Weeks, with your team running strategy
|
Live in 30 days |
| Talent |
You hire, train, and replace
|
Rented reps, attrition is yours to manage
|
Elite xDRs on our payroll, certified on your product |
| Tech and data |
Bought and managed separately
|
Often left to you
|
Full outbound stack, propensity data, and TPG Terminal included |
| Management |
Your leaders, your time
|
Limited oversight
|
Director-through-frontline management in the US, EMEA, and APJ |
| Global reach |
New hires and entities per market
|
Usually one or two regions
|
40 countries, available now |
| Measured on |
Activity and meetings
|
Activity and meetings
|
Qualified pipeline accepted by your AEs |
| Cost structure |
Fixed headcount
|
Retainer plus your internal cost
|
One flat monthly fee per xDR, off your headcount |
A turnkey pipeline engine your portfolio companies can switch on as soon as the capital lands.
Sales engagement, dialing, and data providers equivalent to ZoomInfo and Cognism come with every program, plus our AI-driven Propensity Model scoring 156 prebuilt signals.
return on investment in outbound sales development
more sales activity
days to go live
countries with talent available now
An internal build takes months to recruit, ramp, and manage, and the tools, data, and attrition sit on your company’s books. Most agencies rent reps but leave strategy, tools, data, and management to you. TPG delivers the entire pipeline-generation system and is measured on qualified pipeline, so your portfolio company gets to market faster with less fixed cost.
Thirty days from kickoff. Week one is ICP definition, propensity modeling, and account tiering. Week two is xDR selection and product certification. Week three is messaging, sequences, and CRM integration. Week four is calibration and QA, then full launch. TPG Terminal reports from the first outbound day.
xDRs sit on our payroll and appear in the model as a program expense, not headcount. One flat monthly fee per xDR covers the rep, tools, data, management, and enablement. Against a fully loaded internal BDR, a TPG program runs 18 to 30% less on average.
Yes. We run programs in 40 countries with director, regional, and frontline management already in place across the US, EMEA, and APJ. It is the fastest way to validate a region before committing to entities and headcount.
You choose. Keep the program fully managed and off headcount, or bring it in-house. Any xDR can be hired for a flat conversion fee, or a whole pod can move over with the playbooks, sequences, propensity model, and management cadence.
Yes. Each company gets its own dedicated program and xDRs, built on the same proven launch process. Talk to us about supporting multiple portfolio companies.